Advanced Sales Techniques

Purpose

This program aims to define the advanced dimensions of the sales system within the marketing field and to introduce modern, high-level sales techniques that will enhance participants’ professional development while contributing to company sales performance.

Learning Outcomes

This training is designed specifically for professionals who wish to advance their expertise in sales. It focuses on helping sales-oriented participants achieve their targets more effectively and increase their measurable impact on organizational success.

Target Audience

This program is tailored for professionals working in marketing, sales, communication, and product management, as well as senior executives and professionals in finance, accounting, and human resources who seek to gain an advanced strategic perspective in sales and marketing.

Training Content

• The 5W1H in Purchasing Decisions

• Sales or Marketing – Where’s the Line?

• Selling to Micro Markets & Data Management

• Sales Techniques in the Digital Era

• Reward and Compensation Systems

• Decoding the 20%-80% Sales Rule

• Understanding Behavioral Marketing and Brand Dynamics

• Strategic Perspective in Pricing

• There Is Never Only One Right Solution

• Innovative Approaches to Sales

Duration:

8 days – 5 hours per day

Total: 40 hours